Manically sleep deprived, I remember sitting in my boxers gazing glossily out the window. It was late. From the 9th floor perch of my apartment, I could see the inebriated saturday night masses pouring out of the bars and stumbling on home.

Empirically, as a strapping 21 year old lad in an american college (read, “party”) town, I should have been down there amongst the worst of them. Instead I was up here waging a very heavy, very adult war in my head.

Earlier that day one of my roommates had come back beaming, an acceptance letter from a graduate program at Princeton University clutched in his right hand. Just a week before, my second roommate had gotten a call from Morgan Stanley… He would be working in investment banking in New York City by the end of the month. Even my third roommate, who had come within a hair of flunking out each semester, had a cushy job setup for him back home in India, where his father ran a multimillion dollar textile manufacturing factory.

Then there was me. Within a semester I would graduate with a degree in political science. I had no desire whatsoever to go to Law School. In fact, I was just licking my wounds from my recently failed startup that left me with dismal grades and not an ounce of Zuckerbergian fame. I was sick of school and I had a strong desire to jump into the real world… yet I had no skills that pertained to it.

In a fit of desperation I ran over to my laptop to see if any of the bars would still be  open; perhaps a nightcap would still my frantic mind.

Searching through Google, I was shocked to find that these bars didn’t have any websites to speak of. I slammed my laptop shut in frustration.

Thats when the lightbulb went on.

We are at a rare intersection in history, where certain knowledge capital opens the doors to near-infinite demand. That knowledge capital is in online marketing, and it  does not require deep technical savvy or a massive amount of time to learn it.

The demand is from every single entity that:

• has not made the jump to being online

• has not made that jump gracefully, to the point where their online presence is a liability

• are not realizing the full potential of low-cost, high-traffic advertising online

With this realization, I became absolutely determined to teach myself the skills that would enable me to take anyone with zero online presence, and make it happen for them.  With absolutely no money and zero technical ability, I embarked on a six month adventure to learn and master the art of online marketing.

To date, there is not even a concrete definition… let alone a definitive path…for learning the fine art of online marketing. Instead, there are hundreds of fragmented courses, thousands of expensive ebooks and disjointed videos, and millions of blog posts that barely scratch the surface of learning how to work your way from zero presence to a thriving online real estate.

Tons of blood, lots of sweat, and many tears later, I was left with my own creation; a simple, practical curriculum that distills all the scattered information out there into a single, concrete path to establishing and growing a business online.

Just to show you how effective this curriculum is for me, I had sixteen clients (that I didn’t even ask for) two weeks into creating it it. Family friends who wanted me to build them a websites, personal friends who wanted me to market theirs, and full blown businesses that did not want to shell out thousands to expensive marketing companies, were literally blowing up my inbox. I had to beat clients back with a stick!

And even if none of these people had found me, I could have always walked down any busy street, pop into six different businesses that day, and at least one would always hire me to help them with their online marketing.

The most beautiful part of this curriculum is that it only takes eight weeks to learn.

To put that in perspective, I spent four years and $200,000 at a top notch university… and did not learn a single marketable skill. Eight weeks, and ZERO dollars later (I’m not charging a single cent for any of this), you could be making thousands of dollars a month working from the comfort of your home… or anywhere else in the world!

Thats right, if you master these basics, you will fall into the 1% of the population that can work where they want, when they want.

The Comprehensive Guide to Online Marketing will be of interest to you if you fall into any of the following categories:

• The college student who wants to learn the only skill set that enables a location independent lifestyle, and an endless pool of clients.

• The business owner who has zero technologically savvy, but wants to leap into the online world and reap the endless rewards of having that presence.

• The modern day Mad Man who wants to bring Madison Avenue into their own home studio by starting their own online marketing firm

• The entrepreneur with the revolutionary product, the artist with the jaw-dropping talent, the organization with the most pressing cause… who may as well have nothing because they don’t know how to announce it to the world.

If this sounds interesting, then stay tuned. Tomorrow I am going to break down the core components of what you need to know, and explain how I’m going to teach it.

Call it the elegant solution.